APA (7th ed.) Citation

Lee, N. R., & Kotler, P. (2011). Social marketing: Influencing behaviors for good. 4th ed. London.

Chicago Style (17th ed.) Citation

Lee, Nancy R., and Philip Kotler. Social Marketing: Influencing Behaviors for Good. 4th Ed. London, 2011.

MLA (8th ed.) Citation

Lee, Nancy R., and Philip Kotler. Social Marketing: Influencing Behaviors for Good. 4th Ed. London, 2011.

Warning: These citations may not always be 100% accurate.