Design thinking for strategic innovation: what they can't teach you at business or design school
"As many companies have lost confidence in the traditional ways of running a business, design thinking has entered the mix. Design Thinking for Strategic Innovation presents a framework for design thinking that is relevant to business management, marketing, and design strategies and also provid...
| Main Author: | |
|---|---|
| Institution: | ETUI-European Trade Union Institute |
| Format: | TEXT |
| Language: | English |
| Published: |
Hoboken
2013
John Wiley & Sons |
| Subjects: | |
| Online Access: | https://www.labourline.org/KENTIKA-763412458169-Design-thinking-for-strategic-.htm |
| _version_ | 1771659902819762178 |
|---|---|
| author | Mootee, Idris |
| author_facet | Mootee, Idris |
| collection | Library items |
| description | "As many companies have lost confidence in the traditional ways of running a business, design thinking has entered the mix. Design Thinking for Strategic Innovation presents a framework for design thinking that is relevant to business management, marketing, and design strategies and also provides a toolkit to apply concepts for immediate use in everyday work. It explains how design thinking can bring about creative solutions to solve complex business problems. Organized into five sections, this book provides an introduction to the values and applications of design thinking, explains design thinking approaches for eight key challenges that most businesses face, and offers an application framework for these business challenges through exercises, activities, and resources.
An essential guide for any business seeking to use design thinking as a problem–solving tool as well as a business method to transform companies and cultures
The framework is based on work developed by the author for an executive program in Design Thinking taught in Harvard Graduate School of Design
Author Idris Mootee is a management guru and a leading expert on applied design thinking
Revolutionize your approach to solving your business?s greatest challenges through the power of Design Thinking for Strategic Innovation." |
| format | TEXT |
| id | 763412458169_c6189dee463f45419455e91ffa277ddd |
| institution | ETUI-European Trade Union Institute |
| is_hierarchy_id | 763412458169_c6189dee463f45419455e91ffa277ddd |
| is_hierarchy_title | Design thinking for strategic innovation: what they can't teach you at business or design school |
| language | English |
| physical | XI, 210 p. Paper |
| publishDate | 2013 |
| publisher | Hoboken John Wiley & Sons |
| spellingShingle | Mootee, Idris teaching method creative thinking organization behaviour Design thinking for strategic innovation: what they can't teach you at business or design school |
| thumbnail | https://www.labourline.org/Image_prev.jpg?Archive=124234694241 |
| title | Design thinking for strategic innovation: what they can't teach you at business or design school |
| topic | teaching method creative thinking organization behaviour |
| url | https://www.labourline.org/KENTIKA-763412458169-Design-thinking-for-strategic-.htm |