Target selection and optimal mail strategy in Direct Marketing = . Target selectie en optimale mailing strategieën in direct marketing
Proefschr. Rotterdam, 2002. Samenvatting in het Nederlands.
| Institution: | International Institute of Social History |
|---|---|
| Format: | TEXT |
| Published: |
Thesis,
2002
Amsterdam : |
| Subjects: | |
| Online Access: | http://hdl.handle.net/10622/AA62D31A-4C46-4FB1-B19A-35B638517388 |
